About Impact Strategic Communications
Impact Strategic Communications, led by Paula Barrett, helps clients to articulate their stories and amplify their impact.
Communicating your impact isn't optional

If you’re a not-for-profit, your funding, employee and volunteer recruiting, internal morale, and stakeholder support literally depend upon it.

If you’re a business, your clients expect it and your bottom line benefits from it.

If you do important work but no one hears about it, your organization’s reputation and success - and possibly its very existence – may be at stake.

Communicating your impact is not a nice-to-do; It’s a must-do.

About Me

I am an experienced public relations professional, professional writer and educator. With a career spanning three decades in communications consulting and 20 years as a post-secondary educator, I am passionate about helping clients make a meaningful impact.

My formal training took place at University of Waterloo, where I earned a Master’s degree in Professional Writing. I am a two-time past President of the Waterloo Region chapter of the International Association of Business Communicators (IABC)

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My consultancy helps clients to articulate their stories and amplify their impact. My work goes beyond the conventional to create communication strategies and creative solutions that resonate deeply and inspire positive change.

To learn more about my expertise, please visit my Linkedin profile